Sunday, September 30, 2012

Pearson books





Pentagon: Engineering, Science and Mathematics 






ISBN
9788131792117
Title
The Feynman Lectures on Physics: Volume I
Subtitle
The New Millennium Edition: Mainly Mechanics, Radiation, and Heat
Edition

Original/Reprint/Custom/Import
Third Party Reprint
Cover
Attached
Attachment (CD/DVD/Scratch Card/insert)
NIL
List Price
INR 399/-
Page Count
560 pp
Copyright Year
2012
Author (s)
Richard P. Feynman
Robert B. Leighton
Matthew Sands
Introduction Date
August 2012
Supplements (Yes/No)

Category (Higher Ed./Professional/Competitive/Dictionaries)
Science and Mathematics
Discipline
Physics
Subject
Mechanics
Course
Mechanics
About the Book
Timeless and collectible, The Feynman Lectures on Physics are essential reading, not just for students of Physics, but for anyone seeking an insightful introduction to the field from the inimitable Richard P. Feynman.

"When I look at The Feynman Lectures on Physics, I feel a very personal sense of closeness to them," said Feynman, looking back at the origins of these books. Ranging from Newton's laws through the special theory of relativity, optics, statistical mechanics, and thermodynamics, the lectures collected in Volume I of The Feynman Lectures on Physics stand as a monument to clear exposition and deep insight--and to Feynman's deep connection with the field.

Features

Contents
1.       Atoms in Motion
2.       Basic Physics
3.       The Relation of Physics to Other Sciences
4.       Conservation of Energy
5.       Time and Distance
6.       Probability
7.       The Theory of Gravitation
8.       Motion
9.       Newton’s Laws of Dynamics
10.   Conservation of Momentum
11.   Vectors
12.   Characteristics of Force
13.   Work and Potential Energy (A)
14.   Work and Potential Energy (conclusion)
15.   The Special Theory of Relativity
16.   Relativistic Energy and Momentum
17.   Space-Time
18.   Rotation in Two Dimensions
19.   Center of Mass: Moment of Inertia
20.   Rotation in Space
21.   The Harmonic Oscillator
22.   Algebra
23.   Resonance
24.   Transients
25.   Liner Systems and Review
26.   Optics: The Principle of Least Time
27.   Geometrical Optics
28.   Electromagnetic Radiation
29.   Interference
30.   Diffraction
31.   The Origin of the Refractive Index
32.   Radiation Damping: Light Scattering
33.   Polarization
34.   Relativistic Effects in Radiation
35.   Color Vision
36.   Mechanisms on Seeing
37.   Quantum Behavior
38.   The Relation of Wave and Particle Viewpoints
39.   The Kinetic Theory of Gases
40.   The Principles of Statistical Mechanics
41.   The Brownian Movement
42.   Application of Kinetic Theory
43.   Diffusion
44.   The Laws of Thermodynamics
45.   Illustrations of Thermodynamics
46.   Ratchet and Pawl
47.   Sound: The Wave Equation
48.   Beats
49.   Modes
50.   Harmonics
51.   Waves
52.   Symmetry in Physical Laws

About the Author (s)
Richard P. Feynman was a professor of physics at Caltech from 1959 to 1988. In 1965 he shared a Nobel Prize in Physics for his work on the development of quantum electrodynamics.
Robert B. Leighton was a physicist and astronomer, an esteemed teacher and textbook author, and professor at Caltech for many years.
Matthew Sands has been a professor at Caltech, deputy director of the Stanford Linear Accelerator Centre, and vice chancellor for science at the University of California, Santa Cruz.

Market
UG students of Physics



ISBN
9788131792124
Title
The Feynman Lectures on Physics: Volume II
Subtitle
The New Millennium Edition: Mainly Electromagnetism and Matter
Edition

Original/Reprint/Custom/Import
Third Party Reprint
Cover
Attached
Attachment (CD/DVD/Scratch Card/insert)
NIL
List Price
INR 399/-
Page Count
592 pp
Copyright Year
2012
Author (s)
Richard P. Feynman
Robert B. Leighton
Matthew Sands
Introduction Date
August 2012
Supplements (Yes/No)

Category (Higher Ed./Professional/Competitive/Dictionaries)
Science and Mathematics
Discipline
Physics
Subject
Electromagnetism
Course
Electromagnetism
About the Book
Timeless and collectible, The Feynman Lectures on Physics are essential reading, not just for students of Physics, but for anyone seeking an insightful introduction to the field from the inimitable Richard P. Feynman.

"When I look at The Feynman Lectures on Physics, I feel a very personal sense of closeness to them," said Feynman, looking back at the origins of these books. Ranging from Gauss's law and Maxwell's electrodynamics to waveguides, dielectrics, magnetic materials, and elasticity, the lectures collected in Volume II of The Feynman Lectures on Physics stand as a monument to clear exposition and deep insight--and to Feynman's deep connection with the field.

Features

Contents
  1. Electromagnetism
  2. Differential Calculus of Vector Fields
  3. Vector Integral Calculus
  4. Electrostatics
  5. Application of Gauss' Law
  6. The Electric Field in Various Circumstances
  7. The Electric Field in Various Circumstances (Continued)
  8. Electrostatic Energy
  9. Electricity in the Atmosphere
  10. Dielectrics
  11. Inside Dielectrics
  12. Electrostatic Analogs
  13. Magnetostatics
  14. The Magnetic Field in Various Situations
  15. The Vector Potential
  16. Induced Currents
  17. The Laws of Induction
  18. The Maxwell Equations
  19. The Principle of Least Action
  20. Solutions of Maxwell's Equations in Free Space
  21. Solutions of Maxwell's Equations with Currents and Charges
  22. AC Circuits
  23. Cavity Resonators
  24. Waveguides
  25. Electrodynamics in Relativistic Notation
  26. Lorentz Transformations of the Momentum
  27. Field Energy and Field Momentum
  28. Electromagnetic Mass
  29. The Motion of Charges in Electric and magnetic Field
  30. The Internal Geometry of Crystals
  31. Tensors
  32. Refractive Index of Dense Materials
  33. Reflection from Surfaces
  34. The Magnetism of Matter
  35. Paramagnetism and Magnetic Resonance
  36. Ferromagnetism
  37. Magnetic Materials
  38. Elasticity
  39. Elastic Materials
  40. The Flow of Dry Water
  41. The Flow of Wet Water
  42. Curved Space
About the Author (s)
Richard P. Feynman was a professor of physics at Caltech from 1959 to 1988. In 1965 he shared a Nobel Prize in Physics for his work on the development of quantum electrodynamics.
Robert B. Leighton was a physicist and astronomer, an esteemed teacher and textbook author, and professor at Caltech for many years.
Matthew Sands has been a professor at Caltech, deputy director of the Stanford Linear Accelerator Centre, and vice chancellor for science at the University of California, Santa Cruz.

Market
UG students of Physics

ISBN
9788131792131
Title
The Feynman Lectures on Physics: Volume III
Subtitle
The New Millennium Edition: Quantum Mechanics
Edition

Original/Reprint/Custom/Import
Third Party Reprint
Cover
Attached
Attachment (CD/DVD/Scratch Card/insert)
NIL
List Price
INR 399/-
Page Count
400 pp
Copyright Year
2012
Author (s)
Richard P. Feynman
Robert B. Leighton
Matthew Sands
Introduction Date
August 2012
Supplements (Yes/No)

Category (Higher Ed./Professional/Competitive/Dictionaries)
Science and Mathematics
Discipline
Physics
Subject
Quantum Mechanics
Course
Quantum Mechanics
About the Book
Timeless and collectible, The Feynman Lectures on Physics are essential reading, not just for students of Physics, but for anyone seeking an insightful introduction to the field from the inimitable Richard P. Feynman.

"When I look at The Feynman Lectures on Physics, I feel a very personal sense of closeness to them," said Feynman, looking back at the origins of these books. Ranging from probability amplitudes to spin, two-state systems, propagation in a crystal lattice, semiconductors, symmetry, and conservation laws, the lectures collected in Volume III of The Feynman Lectures on Physics stand as a monument to clear exposition and deep insight--and to Feynman's deep connection with the field.

Features

Contents
  1. Quantum Behavior
  2. The Relation of waves and Particles Viewpoints
  3. Probability Amplitudes
  4. Identical Particles
  5. Spin One
  6. Spin One-Half
  7. The Dependence of Amplitudes on Time
  8. The Hamiltonian Matrix
  9. The Ammonia Maser
  10. Other Two-State Systems
  11. More Two-State Systems
  12. The Hyperfine Splitting in Hydrogen
  13. Propagation in a Crystal Lattice
  14. Semiconductors
  15. The Independent Particle Approximation
  16. The Dependence of Amplitudes on Position
  17. Symmetry and Conservation Laws
  18. Angular Momentum
  19. The Hydrogen Atom and The Periodic Table
  20. Operators
  21. The Schrodinger Equation in a Classical Context: A Seminar on Superconductivity

About the Author (s)
Richard P. Feynman was a professor of physics at Caltech from 1959 to 1988. In 1965 he shared a Nobel Prize in Physics for his work on the development of quantum electrodynamics.
Robert B. Leighton was a physicist and astronomer, an esteemed teacher and textbook author, and professor at Caltech for many years.
Matthew Sands has been a professor at Caltech, deputy director of the Stanford Linear Accelerator Centre, and vice chancellor for science at the University of California, Santa Cruz.

Market
UG students of Physics




ISBN
9788131788356
Title
Electrical Power and Controls
Subtitle

Edition
2nd
Original/Reprint/Custom/Import
Reprint
Cover
Attached
Attachment (CD/DVD/Scratch Card/insert)
NIL
List Price
INR 599/-
Page Count
752pp
Copyright Year
2012
Author (s)
Timothy L Skvarenina, Purdue University
William E DeWitt, Purdue University
Introduction Date
October 2012
Supplements (Yes/No)

Category (Higher Ed./Professional/Competitive/Dictionaries)
Higher Education
Discipline
Engineering and Computer Science
Subject
Electrical and Electronics Engineering
Course
Power Systems
About the Book
Broad in scope, yet deep in content, this text offers unique, single-volume coverage of machines, transformers, controls, and electrical power distribution. The focus throughout is on topics that engineers and technologists today–and in the future–will encounter in the workplace–e.g., the principles of operation and application of motors, motor controls, power quality, power electronics, motor circuit design, programmable logic controllers, etc. The text includes much more material than could be covered in a single semester–allowing a great deal of flexibility in course design.
Features
·         Extensive use of figures and photos to reinforce concepts discussed in the text
·         Additional review questions and problems at the end of most chapters
·         New case studies on societal and global issues relating to engineering and technology
·         Additional material to reflect changes in the industry

Contents
1.     Fundamentals of Energy and the Power System
2.     Single- and Three-Phase Power
3.     Power Quality Considerations
4.     Magnetic Materials and Circuits
5.     Transformers
6.     Introduction to Motors and Generators
7.     Three-Phase Induction Motors
8.     Single-Phase Motors
9.     Power Electronics
10.  The Synchronous Machine
11.  DC Machines
12.  Control Devices and Circuits
13.  Building Electrical Systems
14.  Programmable Logic Controllers (PLCs)
Appendix: A. NEC Tables
Appendix: B: List of Symbols
About the Author (s)
Timothy L. Skvarenina, Purdue University
William E. DeWitt, Purdue University, Indiana
Market
UG & PG students of Electrical Engineering










Pentagon: Business and Economics 






ISBN
9788131731642
Title
Indutrial Relations,Trade Unions,and Labour Legislation
Subtitle

Edition
2e
Original/Reprint/Custom/Import

Cover
Attached
Attachment (CD/DVD/Scratch Card/insert)
NA
List Price
475
Page Count
768
Copyright Year
2013
Author (s)
1. P.R.N Sinha       
2. Indu Bala Sinha
3. Seema Priyadarshini

Introduction Date

Supplements (Yes/No)
YES
Category (Higher Ed./Professional/Competitive/Dictionaries)
HED
Discipline
Business & Economics
Subject
Industrial  Relations
Course
Management
About the Book
The second edition of Industrial Relations, Trade Unions and Labour Legislation is an up-to-date interactive text, primarily related to issues in India. The book does, however, incorporate developments and practices in other countries, particularly UK and USA. Primarily designed for the students of management, economics, labour and social welfare, social work, commerce and similar disciplines; this book will also be of interest to professionals in the field of labour relations and management.

Features
  1. Following the revised pattern of Question Pattern of University of Mumbai.
  2. Multiple choice questions after each chapter to assist students in appearing for examinations
  3. Solved and un-solved case studies supporting concepts in every chapter
  4. Chapter-end review questions to help students test their knowledge of concepts


Contents
                                        TOC
1. TRADE UNIONISM
2. STRUCTURE AND GOVERNMENT OF TRADE UNIONS
3. THE TRADE UNION MOVEMENT IN GREAT BRITAIN
4. TRADE UNION MOVEMENT IN INDIA UPTO 1949
5. TRADE UNION MOVEMENT IN INDIA: 1950 ONWARDS
6. SIZE AND FINANCE OF INDIAN TRADE UNIONS
7. STRUCTURE AND GOVERNMENT OF INDIAN TRADE UNIONS
8. INDIAN TRADE UNIONS, POLITICAL PARTIES AND PROBLEMS
OF LEADERSHIP
9. TRADE UNION RIVALRY AND RECOGNITION
10. INDUSTRIAL RELATIONSMAIN ASPECTS, MODELS
AND DEVELOPMENTS
11. INDUSTRIAL DISPUTES AND STRIKES
12. METHODS OF SETTLING INDUSTRIAL DISPUTES
13. COLLECTIVE BARGAINING AND GRIEVANCE PROCEDURE
14. LABOUR-MANAGEMENT COOPERATION/WORKERSPARTICIPATION
IN MANAGEMENT
15. PRINCIPLES OF LABOUR LEGISLATION
16. FACTORY LEGISLATION
17. PAYMENT OF WAGES LEGISLATION
18. MINIMUM WAGE LEGISLATION
19. EQUAL REMUNERATION LEGISLATION
20. TRADE UNION LEGISLATION
21. LEGISLATION CONCERNING SETTLEMENT OF INDUSTRIAL DISPUTES
22. INDUSTRIAL EMPLOYMENT (STANDING ORDERS) LEGISLATION
AND PROBLEM OF DISCIPLINE IN INDUSTRY
23. EVOLUTION AND GROWTH OF SOCIAL SECURITY LEGISLATION
IN INDIA
24. WORKMENS COMPENSATION LEGISLATION
25. MATERNITY BENEFIT LEGISLATION
26. EMPLOYEESSTATE INSURANCE ACT, 1948
27. PROVIDENT FUND LEGISLATION
28. PAYMENT OF GRATUITY ACT, 1972
29. CHILD LABOUR (PROHIBITION AND REGULATION) ACT, 1986
30. SHOPS AND ESTABLISHMENTS ACTS
31. LABOUR ADMINISTRATION
32. INTERNATIONAL LABOUR ORGANIZATION
33. LABOUR POLICY IN FIVE-YEAR PLANS

About the Author (s)
  1. P. R. N. Sinha is former Professor and Head, Department of Labour and Social Welfare, and Dean, Faculty of Social Sciences, Patna University
  2. Indu Bala Sinha was a senior lecturer of labour and social welfare at B.D. Evening  College.
  3. Seema Priyadarshini Shekhar has taught in the Department of Social Work, Lucknow University and at the Lal Bahadur Shastri Institute of Management and Development Studies, Lucknow, as a part-time lecturer
Market
This book will be of interest to students and teachers of Industrial Relations which comes under Human Resource Management as well as researchers in industrial  relations .




ISBN
9788131787465
Title
Management Information Systems,
Subtitle
Managing the Digital Firm
Edition
12e
Original/Reprint/Custom/Import

Cover
Attached
Attachment (CD/DVD/Scratch Card/insert)
NA
List Price
599
Page Count
680
Copyright Year
2013
Author (s)
1. Kenneth C.Laudon
2. Jane P.Laudon


Introduction Date

Supplements (Yes/No)
YES
Category (Higher Ed./Professional/Competitive/Dictionaries)
HED
Discipline
Business & Economics
Subject
Management Information Systems
Course
Management
About the Book
Management Information System is designed to help business students and professionals learn how to use information technologies to revitalize business processes, improve managerial decision-making and gain a competitive edge in business. This updated edition focuses on the major changes that have been made in information technology over the past two years. It provides a comprehensive and integrative coverage on a range of  new technologies, information system applications, and their growing impact on business models.


Features
Chapter-specific features
•           Chapter-opening and chapter-closing cases
•           Interactive session cases with case study questions and “MIS in Action” (online activities)
•           Management decision problems for application of chapter concepts to real-world business scenarios
•           A “hands-on MIS project” section containing management decision problems, hands-on application software exercises and internet business skill development projects
New topics included in this edition:
•           The emergence of cloud computing
•           The growth of a mobile digital business platform based on smartphones
•           The use of social networks by managers to achieve business standards
Contents
                                        TOC
 Part One Organizations, Management, and the Networked

Enterprise 1
Chapter 1 Information Systems in Global Business Today 2
Chapter 2 E-business: How Businesses Use Information Systems 42
Chapter 3 Information Systems, Organizations, and Strategy 80
Chapter 4 Ethical and Social Issues in Information Systems 123

Part Two Information Technology Infrastructure 165
Chapter 5 IT Infrastructure and Emerging Technologies 166
Chapter 6 Foundations of Business Intelligence: Databases and Information
Management 212
Chapter 7 Telecommunications, the Internet, and Wireless Technology 251
Chapter 8 Securing Information Systems 299

Part Three Key System Applications for the Digital Age 345
Chapter 9 Achieving Operational Excellence and Customer Intimacy: Enterprise
Applications 346
Chapter 10 E-commerce: Digital Markets, Digital Goods 381
Chapter 11 Managing Knowledge and Collaboration 424
Chapter 12 Enhancing Decision Making 460

Part Four Building and Managing Systems 493
Chapter 13 Building Information Systems 494
Chapter 14 Managing Projects 533
Chapter 15 Managing Global Systems 566

References R 1
Glossary G 1
Photo and Screen Shot Credits P 1
Indexes I 1




About the Author (s)
  1. Kenneth C. Laudon is a Professor of Information Systems at New York University's Stern School of Business.
  2. Jane P .  Laudon is a management consultant in the information systems . Jane received her Ph.D from Columbia University ,her M.A from Harvard University.
Market
This book will be of interest to students and teachers of Management .




ISBN
9788131791189
Title
International Marketing and Export Management
Subtitle

Edition
Seventh
Original/Reprint/Custom/Import
Reprint
Cover (Hardback/ Paperback)
Paperback
Attachment (CD/DVD/Scratch Card/insert)
N. A.
List Price
Rs 725
Page Count
1024
Copyright Year
2013
Author (s) (with affiliations)
Gerald Albaum is a professor University of Oregon, USA.
Edwin Duerr is a Professor Emeritus of International Business at San Francisco State University, USA
Introduction Date (ETA)

Supplements (Yes/No)
Yes (power point lecture slides)
Category (Higher Ed./Professional/Competitive/Dictionaries)
Higher Ed.
Discipline
Business & Economics
Subject
International Marketing
Course
Marketing
About the Book
International Marketing and Export Management 7e offers an accessible and authoritative perspective on international marketing with a strong export management orientation, comprehensively describing the evolving competitive landscape as created by technological advances and international trade patterns. The seventh edition retains its clear and informed coverage of the opportunities for companies of all sizes and in all industries in the export of goods, services, intellectual property and business models.
Written in a no-nonsense style, the bookhas been updated to offer the most up-to-date discussion of the literature in the area, as well as new and engaging cases and examples in every chapter.
Features
  • Updated to take account of the global economic crisis
  • New cases studies including BP’s problems in the Gulf of Mexico and Toyota’s worldwide recalls, along with more practical examples and vignettes throughout the text
  • Increased coverage of the service sector
  • New material on the increased importance of the BRIC countries (Brazil, Russia, India and China) and their rapid export-led growt
  • Greater emphasis on corporate social responsibility and ethics
Contents

Chapter 1 - International Marketing and Exporting
Chapter 2 - Bases of International Marketing
Chapter 3 - The International Environment: Culture, Economic and Competition
Chapter 4- The International Environment: Government, Political and Legal forces
Chapter 5 - Export Market Selection: Definition and Strategies
Chapter 6 - Information for International Market(ing) Decisions
Chapter 7 - Market Entry Strategies
Chapter 8 - Export Entry Modes
Chapter 9 – Non-export Entry Modes
Chapter 10 - Product Decisions
Chapter 11 - Pricing Decisions
Chapter 12 - Financing and Methods of Payment
Chapter 13 - Promotion and Marketing Communication
Chapter 14 - Handling Export Orders and Supply Chain Management
Chapter 15 - Organization of International Marketing Activities
About the Author (s)
Gerald Albaum is Research Professor at the Robert O. Anderson Schools of Management, University of New Mexico, and Professor Emeritus of Marketing at the University of Oregon, USA. He is also Senior Research Fellow at the IC2 Institute, University of Texas, Austin, USA. He has been a visiting professor and scholar at universities in Canada, Denmark, New Zealand, Australia, Turkey, France, Finland and Hong Kong.
Edwin Duerr is a Professor Emeritus of International Business at San Francisco State University, USA. He has been a visiting professor at universities in Japan, Brazil, Germany, Denmark, Sweden and the Netherlands, and has extensive consulting business around the globe. He is also Senior Editor of The Journal of International Business and Economy.
Market
This book will be of interest to Graduate and Post graduate students and teachers of International Marketing.


ISBN
9788131791264
Title
Managing Business Process Flows
Subtitle
Principles of Operations Management
Edition
Third
Original/Reprint/Custom/Import
Reprint
Cover (Hardback/ Paperback)
Paperback
Attachment (CD/DVD/Scratch Card/insert)
N. A.
List Price
Rs 450
Page Count
334
Copyright Year
2013
Author (s) (with affiliations)
RAVI ANUPINDI is a professor of Business Administration in University of Michigan.
SUNIL CHOPRA is professor of Operations Management and Dean of Kellogg School of Management at Northwestern University.
SUDHAKAR D. DESHMUKH is a professor of Decision Modeling at Kellogg School of Management at Northwestern University.
JAN A. VAN MIEGHEM is a professor of Managerial Economics at Kellogg School of Management at Northwestern University.
EITAN ZEMEL is a professor of Quality and Productivity in New York University.
Introduction Date (ETA)

Supplements (Yes/No)
Yes
Category (Higher Ed./Professional/Competitive/Dictionaries)
Higher Ed.
Discipline
Decision Science
Subject
Operations Management
Course
Operations Management
About the Book
A structured, data-driven approach to understanding core operations management concepts.

Anupindi shows how managers can design and manage process structure and process drivers to improve the performance of any business process.

The third edition retains the general process view paradigm while providing a sharper, more streamlined presentation of the development of ideas in each chapter–all of which are illustrated with contemporary examples from practice.
Features
Present the material in an accessible organization: Four Parts. Through each of its four parts, this text guides students from an introduction on process management and strategy to integration, explaining how the concepts work in a business setting.

NEW! Connect theory with practice: Chapter-Opening Vignettes and Real-Life Examples. The chapter opening-vignettes and real-life examples in this edition have been updated in order to show students how the concepts can be applied in today’s workplace.

NEW! Provide the latest information: Updated Content. The new content in this edition reflects what’s affecting businesses today.
Contents

PART I: PROCESS MANAGEMENT AND STRATEGY  
Chapter 1: Products, Processes, and Performance
Chapter 2: Operations Strategy and Management
PART II: PROCESS FLOW METRICS
Chapter 3: Process Flow Measures
Chapter 4: Flow-Time Analysis
Chapter 5: Flow Rate and Capacity Analysis
Chapter 6: Inventory Analysis
PART III: PROCESS FLOW VARIABILITY
Chapter 7: Managing Flow Variability: Safety Inventory
Chapter 8: Managing Flow Variability: Safety Capacity
Chapter 9: Managing Flow Variability: Process Control and Capability
PART IV: PROCESS INTEGRATION
Chapter 10: Lean Operations: Process Synchronization and Improvement
About the Author (s)
RAVI ANUPINDI is a professor of Business Administration in University of Michigan.
SUNIL CHOPRA is professor of Operations Management and Dean of Kellogg School of Management at Northwestern University.
SUDHAKAR D. DESHMUKH is a professor of Decision Modeling at Kellogg School of Management at Northwestern University.
JAN A. VAN MIEGHEM is a professor of Managerial Economics at Kellogg School of Management at Northwestern University.
EITAN ZEMEL is a professor of Quality and Productivity in New York University.
Market
This book will be of interest to Graduate and Post graduate students for management and management professionals specializing in operations and supply chains.



ISBN
9788131790120
Title
Managerial Decision Modeling
Subtitle
With Spreadsheets
Edition
Third
Original/Reprint/Custom/Import
Reprint
Cover (Hardback/ Paperback)
Paperback
Attachment (CD/DVD/Scratch Card/insert)
N. A.
List Price
Rs 599
Page Count
608
Copyright Year
2013
Author (s) (with affiliations)
Nagraj (Raju) Balakrishnan is Professor and Graduate Coordinator in the Department of Management at Clemson University.
Barry Render is the Charles Harwood Distinguished Professor of Management Science at the Roy E. Crummer Graduate School of Business at Rollins College in Winter Park, Florida.
Ralph Stair has been Professor of Management Science at Florida State University for twenty years and is now entering its phased retirement program. He received a B.S. in Chemical Engineering from Purdue University and an MBA from Tulane University.
Introduction Date (ETA)

Supplements (Yes/No)
Yes
Category (Higher Ed./Professional/Competitive/Dictionaries)
Higher Ed.
Discipline
Decision Science
Subject
Operation Research
Course
Operation Research
About the Book
The perfect balance between decision modeling and spreadsheet use.

It’s important that textbooks support decision modeling courses by combining student’s ability to logically model and analyze diverse decision-making scenarios with software-based solution procedures. Balakrishnan offers the perfect balance of the decision modeling process and the use of spreadsheets to set up and solve decision models.

The third edition has been updated to reflect the latest version of Excel.
Features
NEW! Present the latest: Updated Software Coverage.
  • All of the Excel coverage in this text has been updated to Excel 2007/2010.
  • The illustration of Microsoft Project and Crystal Ball has been updated to their latest versions.
  • The software program, Excel Modules, that accompanies this text has also been updated to suit Excel 2010 as well as 32-bit and 64-bit systems.

Provide a balanced approach: Three-step Framework. In this three-step framework, steps 1 and 3 (formulation and interpretation) call upon the manager’s expertise. Mastering the following steps will give students a competitive advantage later in the marketplace, when it’s necessary to make business decisions:
  • Formulation or problem setup
  • Model solution
  • Interpretation of the results and what-if analysis

NEW! Offer plenty of practice: New and Revised End-of-chapter Problems. This edition includes many revised and several new exercises in the end-of-chapter material. On average, there are more than 45 end-of-chapter exercises per chapter. Many of these exercises include multipart questions, giving instructors a rich pool of questions from which to select.

NEW! Show today’s new techniques: New Topics. This text explains new techniques in linear programming, unbalanced transportation and transshipment models, and OptQuest.

Highlight the real-world implications: Decision Modeling in Action Boxes. These boxes summarize published articles that illustrate how real-world organizations have used decision models to solve problems.
Contents

Chapter 1: Introduction to Managerial Decision Modeling
Chapter 2: Linear Programming Models: Graphical and Computer Methods
Chapter 3: Linear Programming Modeling Applications with Computer Analyses in Excel
Chapter 4: Linear Programming Sensitivity Analysis
Chapter 5: Transportation, Assignment, and Network Models
Chapter 6: Integer, Goal, and Nonlinear Programming Models
Chapter 7: Project Management
Chapter 8: Decision Analysis
Chapter 9: Queuing Models
Chapter 10: Simulation Modeling
Chapter 11: Forecasting Models
Online Chapter 12: Inventory Control Models

Appendix A: Probability Concepts and Applications
Appendix B: Useful Excel 2010 Commands and Procedures for Installing ExcelModules
Appendix C: Areas Under the Standard Normal Curve
Appendix D: Brief Solutions to All Odd-Numbered End-of-Chapter Problems

About the Author (s)
Nagraj (Raju) Balakrishnan is Professor and Graduate Coordinator in the Department of Management at Clemson University.
Barry Render is the Charles Harwood Distinguished Professor of Management Science at the Roy E. Crummer Graduate School of Business at Rollins College in Winter Park, Florida.
Ralph Stair has been Professor of Management Science at Florida State University for twenty years and is now entering its phased retirement program. He received a B.S. in Chemical Engineering from Purdue University and an MBA from Tulane University.
Market
This book will be of interest to Graduate and Post graduate students for management and management professionals specializing in Operations Research.



ISBN
9788131773222
Title
Economics and Communication Skills
Subtitle
Mahatma Gandhi University
Edition
First
Original/Reprint/Custom/Import
Original
Cover

Attachment (CD/DVD/Scratch Card/insert)

List Price
 150
Page Count
 232
Copyright Year
2012
Author (s)
Mathew Emmanuel (Associate Professor, Economics, St. Xavier's College, Vaikom)

Nitin Bhatnagar (Professor and Head, Department of English, GLA University, Mathura)

Introduction Date

Supplements (Yes/No)
No
Category (Higher Ed./Professional/Competitive/Dictionaries)
Higher Ed.
Discipline
Science
Subject
Economics and Communication Skills
Course
Engineering (B.Tech, 2nd Year, 3rd Semester)
About the Book
A good understanding of economics is essential for modern-day engineers to deal with the increasing diversity in technologies, complex financial practices and resource planning. Meanwhile, communication skills are vital for success in one’s life and career. Economics and Communication Skills is written in an easy-to-understand manner to facilitate quick learning of basic concepts in economics and communication skills and help students perform better in examinations.
Features
·         Adheres to the syllabi requirement of the university
·         Written by experts in economics and communication skills
·         Rich in examples that motivate students to learn faster
·         Provides customized content to meet students’ requirements
·         Includes the previous year’s question paper
Contents
PART I ECONOMICS
1. Banking and Stock Market in India
2. Globalization and Information Economy
3. Public Economics
4. National Income Accounting
5. International Economics

PART II COMMUNICATION SKILLS
6. Introduction to Communication
7. Technical Communication

About the Author (s)
Mathew Emmanuel is an Associate Professor in Economics at St. Xavier's College, Vaikom, which is affiliated to the Mahatma Gandhi University at Kottayam.

Nitin Bhatnagar is the HOD, Department of English, GLA University, Mathura





ISBN
9788131773550
Title
Fundamentals of Business Communication
Subtitle

Edition
1e
Original/Reprint/Custom/Import

Cover
Attached
Attachment (CD/DVD/Scratch Card/insert)
NA
List Price
195
Page Count
288
Copyright Year
2012
Author (s)
1.  Dr. P.D.Chaturvedi
2. Dr. Mukesh Chaturvedi


Introduction Date

Supplements (Yes/No)
No
Category (Higher Ed./Professional/Competitive/Dictionaries)
HED
Discipline
Business & Economics
Subject
Business Communications
Course
BBA,B.com
About the Book
Communication is the essence of management .To Succeed in a professional corporate environment ,it is imperative to be well versed in the essential communication tolls . These help one not only in developing interpersonal relations but also in maintaining effective business relations ,necessary for personal as well as organizational growth .This book on fundamentals of business communication identifies ,outlines and elucidates the prominent concepts that undergraduate students should understand to prepare for and excel in their carriers. Brimming with examples ,exhibits and exercises ,this book will serve as suitable guide for students preparing to step in to competitive professional world.

Features

•           Equal stress on all aspects of business communication-written ,oral and listening skills.
•           Communication snapshots and exhibits ,with explanations ,illustrating samples of written business communication.

•           'Review your learning ",'Reflect on your learning ','Apply your learning 'and 'Self-check your learning 'sections ,providing questions and exercises for students to improve their analytical skills.
•     Margin notes highlighting important concepts and facts ,making it easier for a learner to retain the concepts.
Contents
                                        TOC
1.Nature ,Value and Process of communication
2.Communication Barriers and Methods to Overcome Them
3.Oral Communication
4.Written communication
5.Non-Verbal Communication
6.Listening
7.Organizational Communication
8.Applications
9.Grammar

About the Author (s)
  1. Dr.P.D.Chaturvedi ,former professor of English and Head of the Department of Languages at Birla Institute of technology and Sciences Pilani is an advisor at DAV Institute of Management ,Faridabad.
  2. Dr.Mukesh Chaturvedi ,Professor ,Birla Institute of Management Technology ,Greater Noida ,has also taught in MDI Gurgaon,XLRI Jamshedpur and BITS Pilani.
Market
This book on Fundamentals of Business Communication is useful for Undergraduate students.



ISBN
9788131789575
Title
Business Environment and Entrepreneurship CS Foundation
Subtitle

Edition
First
Original/Reprint/Custom/Import
Original
Cover (Hardback/ Paperback)
Paperback
Attachment (CD/DVD/Scratch Card/insert)
N. A.
List Price
Rs 325.00
Page Count
418
Copyright Year
2013
Author (s) (with affiliations)
Tejpal Sheth
Introduction Date (ETA)
25thSeptember 2012
Supplements (Yes/No)
No
Category (Higher Ed./Professional/Competitive/Dictionaries)
Higher Ed.
Discipline
CS Foundation
Subject
Business Environment and Entrepreneurship
Course
CS Foundation
About the Book
Business Environment and Entrepreneurship for CS Foundation is for students pursuing a course in company secretaryship. This book is designed to equip students with the necessary knowledge and skills to meet the demands of the profession. It aims to provide an excellent grounding to prospective managers and entrepreneurs to comprehend the various facts of the business environment and take sensible business decisions. A logical development of the subject matter—from elementary to complex concepts—explained in the most simplistic manner, in a jargon-free style, makes learning easy and effective.


Features
·           Based on the new syllabus of the CS Foundation applicable from 28 Feb 2012
·         In-depth coverage of all essential topics
·         Includes more than4000 multiple-choice questions
·         MCQs designed as per examination pattern of ICSI

Contents

Forward
Preface
Chapter 1 Business Environment
Chapter 2 Forms of Business Organization
Chapter 3 Scales of Business
Chapter 4 Emerging Trends in Business
Chapter 5 Business Functions
Chapter 6 Sources of Law
Chapter 7 Elements of Company Law-I
Chapter 8 Elements of Company Law-II
Chapter 9 Elements of Law Relating to Partnership
Chapter 10 Elements Relating to Contract
Chapter 11 Elements of Law Relating to Sale of Goods
Chapter 12 Elements of Law Relating to Negotiable Instrument
Chapter 13 Entrepreneurship
Chapter 14 Entrepreneurship Creativity and Innovation
Chapter 15 Growth and Challenges of Entrepreneurial Venture
Index







About the Author (s)
Tejpal Sheth.

Market
for students pursuing a course in company secretaryship.  




ISBN
9788131767160
Title
Marketing Management, 14e
Subtitle
A South Asian Perspective
Edition
14th
Original/Reprint/Custom/Import
Adaptation
Cover (Hardback/ Paperback)
Paperback
Attachment (CD/DVD/Scratch Card/insert)
N. A.
List Price
Rs 699
Page Count
728
Copyright Year
2013
Author (s) (with affiliations)
Philip Kotler (S. C. Johnson & Son Distinguished Professor of International
Marketing, Kellogg School of Management, Northwestern University)
Kevin Lane Keller (E. B. Osborn Professor of
Marketing, Tuck School of Business, Dartmouth College)
Abraham Koshy (Professor of Marketing, Indian Institute
of Management Ahmedabad)
Mithileshwar Jha (Professor of Marketing, Indian
Institute of Management Bangalore)
Introduction Date (ETA)
17  September 2012
Supplements (Yes/No)
Yes
Category (Higher Ed./Professional/Competitive/Dictionaries)
Higher Ed.
Discipline
Business and Economics
Subject
Marketing Management
Course
Marketing Management
About the Book

Marketing M`anagement is the leading marketing text because it consistently reflects changes in marketing theory and practice. The fourteenth edition of Marketing Management: A South Asian Perspective preserves many of the distinguishing features of the past editions and, at the same time, provides revised and updated content from the global as well as local context.

Features
  • Brand new chapter-opening vignettes that can serve as great classroom discussion starters
  • Updated and revised Marketing Memo and Marketing Insight boxes that provide in-depth insights into the practical aspects of marketing and discuss the challenges and opportunities unique to rural markets in South Asia
  • Many new in-text cases, in addition to Marketing Excellence cases at the end of each chapter
  • Dramatic changes in the current marketing environment addressed through subsections on issues such as marketing during economic downturns, the rise of sustainability and “green” marketing, and the increasing role of digital media in marketing
  • Reorganized material to focus on customer value as the central theme of the South Asian edition
  • Focus on holistic marketing—the development, design, and implementation of marketing programs, processes, and activities that recognize the breadth and interdependencies of today’s marketing environment
  • Powerful teaching and learning support through a detailed instructors’ manual, PowerPoint lecture slides, and test-item files

Contents

Preface
Acknowledgments
PART 1 Understanding Marketing Management
Chapter 1 Defining Marketing for the 21st Century
Chapter 2 Developing Marketing Strategies and Plans
PART 2 Assessing Market Opportunities and Customer Value
Chapter 3 Scanning the Marketing Environment, Forecasting Demand, and
Conducting Marketing Research
Chapter 4 Creating Customer Value and Customer Relationships
Chapter 5 Analyzing Consumer Markets
Chapter 6 Analyzing Business Markets
PART 3 Choosing Value
Chapter 7 Identifying Market Segments and Targets
Chapter 8 Competitive Dynamics
Chapter 9 Crafting the Brand Positioning
Chapter 10 Creating Brand Equity
PART 4 Designing Value
Chapter 11 Setting Product Strategy
Chapter 12 Designing and Managing Services
Chapter 13 Developing Pricing Strategies and Programs
PART 5 Delivering Value
Chapter 14 Designing and Managing Integrated Marketing Channels
Chapter 15 Managing Retailing, Wholesaling, and Logistics
PART 6 Communicating Value
Chapter 16 Designing and Managing Integrated Marketing Communications
Chapter 17 Managing Mass Communications
Chapter 18 Managing Personal Communications
PART 7 Sustaining Growth and Value
Chapter 19 Introducing New Market Offerings
Chapter 20 Tapping into Global Markets
Chapter 21 Managing a Holistic Marketing Organization for the Long Run
Appendix: Sonic Marketing Plan
Endnotes
Glossary
Image Credits
Name Index
Company, Brand, and Organization Index
Subject Index
About the Author (s)
Philip Kotler is one of the world’s leading authorities on marketing.
He is the S. C. Johnson & Son Distinguished Professor of International
Marketing at the Kellogg School of Management, Northwestern University. He has published a number of books and more than one hundred articles in leading journals. He is the only three-time winner of the coveted Alpha Kappa Psi award for the best annual article published in the Journal of Marketing, besides being the first recipient of the American Marketing Association’s Distinguished Marketing Educator Award (1985), the 1978 Paul Converse Award of the AMA, the European Association of Marketing Consultants and Sales Trainers’ Prize for Marketing Excellence, and the Distinguished Educator Award from the Academy of Marketing Science. He was chosen as the Leader in Marketing Thought by the Academic Members of the AMA in a 1975 survey. In 1995, the Sales and Marketing Executives International (SMEI) named him Marketer of the Year. Professor Kotler has been a consultant to many major U.S. and foreign companies.

Kevin Lane Keller is widely recognized as one of the top marketing academics of the last 25 years. He is the E. B. Osborn Professor of Marketing at the Tuck School of Business at Dartmouth College. At
Dartmouth, he teaches MBA courses on marketing management and strategic brand management and lectures in executive programs on those topics. Professor Keller’s general area of expertise lies in marketing strategy and planning, and branding. Professor Keller is acknowledged as one of the international leaders in the study of brands and branding. Actively involved with industry, he has worked on a host of different types of marketing projects. He has served as a consultant and advisor to marketers for some of the world’s most successful brands.

Abraham Koshy is Professor of Marketing at the Indian Institute of Management Ahmedabad. At IIM-A, he has held several administrative responsibilities. He was a visiting scholar at INSEAD, Fontainebleau, France, and a visiting professor at the Strathclyde Business School, Glasgow. He is also a visiting professor at the European School of Management, Paris, and the University of Glasgow, U.K. Professor Koshy is a highly regarded teacher and corporate trainer. He has designed and conducted training programs for senior executives of a large number of companies in many countries. He is closely associated with many companies, in India and abroad, as a consultant addressing decision issues relating to marketing strategy, product and brand management, and customer management processes. Professor Koshy’s areas of expertise and research interests relate to brand development strategies, new product strategies, brand management processes, customer relationship orientations, and strategic marketing.
Mithileshwar Jha is Professor of Marketing at the Indian Institute of Management Bangalore. Professor Jha has served as a faculty member in leading Indian management institutes such as IIM Lucknow; the Institute of Rural Management, Anand; and XLRI Jamshedpur. While at IIM Lucknow,
he was the Escotel-CRM Chair and Dean of Academics. Professor Jha
has been a British Council visiting professor at Buckingham University,
United Kingdom, and a visiting professor at ESCP-EAP, France, and the
University of Gothenberg, Sweden. Professor Jha is credited with having defined rural marketing in India, and contributed to national-level
policymaking in the areas of public-distribution systems, handlooms, and biogas. Actively involved with the industry, Professor Jha has worked on a wide range of projects. He has served as a consultant with international agencies like the Swiss Agency for Development and Cooperation (SDC), the Norwegian Agency for Development Cooperation (NORAD), and the Canadian Hunger Foundation. He has also conducted training programs for many reputed organizations.

Market
This book will be of interest to students and teachers of marketing management.




























Pentagon: Humanities & Social Science 






ISBN
978-81-317-9210-0
Title
Step by Step
Subtitle
Learning Language and Life Skills
Edition
Third
Original/Reprint/Custom/Import
Original
Cover (Hardback/ Paperback)
Paperback
Attachment (CD/DVD/Scratch Card/insert)
N. A.
List Price
Rs 199
Page Count
296
Copyright Year
2013
Author (s) (with affiliations)
K. Nirupa Rani
Jayashree Mohanraj
B. Indira
B. Sai Lakshmi
Introduction Date (ETA)
30 August 2013
Supplements (Yes/No)
No
Category (Higher Ed./Professional/Competitive/Dictionaries)
Higher Ed.
Discipline
ELT
Subject
English Language Course
Course
JNTU-Kakinada I. B. Tech. Semester I and II
About the Book
Despite centuries of advances in the way we lead our lives, the exploration of the human condition through communication and interpretation remains unchanged. Language emphasizes the meaning, purpose and goals of the human condition, and helps us decide what is important in our lives and what we can do to make it better. Step by Step: Learning Language and Life Skills goes beyond merely teaching English, and integrates an activity-based language teaching programme with everyday aspects of our lives. The approach of this book aims to empower young professionals with the confidence and skills to engage with and address the world they live in.

In keeping with the Common European Framework for language learning, the third edition of Step by Step continues to streamline learning into a multilevel progression with the aim of making students independent users of the English language. The themes of adaptability, gender sensitivity, health and ethics build a concrete framework of listening, speaking, reading and writing skills, making each chapter a tool for comprehensive learning and assessment.

To facilitate students' understanding of the importance of their performance in the actual examinations, three model question papers designed on the exact format of university examinations have been included in this edition of Step by Step. This will allow each student to assess their individual performance within the time limit of an examination and familiarize them to the format and sequence of questions as they will appear in the question papers. An extra set of practice exercises has also been provided for further honing of skills.

This book will give students the ability to communicate, interpret and interact, and at the same time sensitize them to the events unfolding around them. As their decisions and work influence multiple lives, the skills they acquire today will help them steer the world around them towards a better future.

Features
·  Mapped to CEFR A2–B1
·  Detachable Language Set for recording progress and overall assessment
·  Revised feedback sheets
·  3 model test papers
·  Exercises for extra practice
Contents
Introduction
Language Set

Chapter 1: Read and Proceed
Chapter 2: Health
Chapter 3: Travel
Chapter 4: Disaster Management
Chapter 5: Gender
Chapter 6: Sport

Model Paper I
Model Paper II
Model Paper III
Practice Exercises

Credits

About the Author (s)
NA

Market
This book will be of interest to students and teachers of the compulsory English language course in UG across all engineering colleges.







Pentagon: Competitive  






ISBN
9788131770696
Title
Fundamentals of Mathematics -  Algebra I
Subtitle

Edition
First
Original/Reprint/Custom/Import
Original
Cover (Hardback/ Paperback)
Paperback
Attachment (CD/DVD/Scratch Card/insert)
N. A.
List Price
Rs. 599
Page Count
794
Copyright Year
2013
Author (s) (with affiliations)
Sanjay Mishra, B. Tech (IIT-Varanasi)

Introduction Date (ETA)
20 September 2012
Supplements (Yes/No)
No
Category (Higher Ed./Professional/Competitive/Dictionaries)
Higher Ed.
Discipline
TestPrep
Subject
Mathematics
Course
Mathematics
About the Book
Aspiring engineers have always wanted to secure admission in pioneering institutes such as the Indian Institute of Technology and the National Institute of Technology. Fundamentals of Mathematics, the complete mathematics collection, prepares students for such prestigious entrance examinations. This series is customized, class-tested and structure-driven with a conceptual approach to the subject. The authority, command and experience of the author, Sanjay Mishra, is reflected in the clear explanations of complex concepts and in the chapter-end exercises. Each volume of this series is meticulously planned in a unique student-friendly manner to make the learning process easier, more effective and enjoyable.
Features
  1. Strictly aligned with the prescribed syllabus. Written in a lucid manner to assist students to understand the concepts without the help of any guide.
  2.  Provides the vast subject in a structured and useful manner so as to familiarize the candidates taking the current examinations with the current trends and types of multiple-choice questions asked.
  3. The multiple-choice questions have been arranged in following categories:
§  Straight Objective Type Questions (Single Choice)
§  Brainteasers Objective Type Questions (Single Choice)
§  Multiple Correct Answer Type Questions (More than one choice)
§  Linked-Comprehension Type Questions
§  Assertion and Reasoning Questions
§  Matrix-Match Type Questions and the IIT – JEE Corner
Contents
Preface
Acknowledgements
Chapter 1 Foundation Mathematics
Introduction
Mathematical Symbols and Their Meanings
Mathematical symbols Greek words (Symbols)
Mathematical Reasoning
Statements and mathematical statements Classification of mathematical statements
Generation of New Statements from Old
Negation of a statement Compounding of statements
Implication
Contrapositive of an Implication
Special words and phrases Validation of statements
Proofs in Mathematics
Set Theory
Definition of set Description of sets Types of sets Relative classification of sets Properties
Venn (Euler) Diagram
Operations on Sets
Union of sets Intersection of sets Difference of two sets Algebric structure of sets
Mathematical Logic and Reasoning Through Venn Diagram
Statement and its negation Or statements And statements ~ P and ~Q : = (~p) (~q) = ~(p q) = ~(p or q) [De morgan’s law] (~p) or (~q) = ~(p and q) = ~(p q) [De morgan’s law] p q p q then ~q ~p Implies and is implied by : p q
Inclusion-Exclusion Principle
Properties Some basic results on cardinal numbers
Cartesian Product of Two Sets
Some basic results on cartesian product
Number System
Natural numbers () and whole numbers (W) Integers (Z or I)
Some Theorems
Some theorems on natural and prime numbers
Divisors/multiples of Numbers
Unique factorization theorem Divisors/multiples and their properties Least common multiple (LCM) and greatest common divisor (GCD)
Mathematical induction
First principle of mathematical induction Second principle of mathematical induction Decimal representation of a number Periodic properties of a number Divisibility and concepts of divisibility
Ratio and proportion
Proportion
Some important applications of proportion
Linear Equations
Solving simultaneous linear equations in two unknowns
Method of Cross-Multiplication
Rational and Irrational Numbers
Rational numbers (Q) and irrational numbers (ℚ') Properties of nth root
Algebra of Rational and Irrational Numbers
Surds and Their Conjugates
Rationalization of denominator of an irrational number
Real Number System()
Properties of real numbers
Fundamentals of Inequality
Classification of inequalities Basic laws of inequality
Polynomials
Coefficient Value of polynomial expressions Root of polynomial Leading term and leading coefficient Degree of polynomial
Polynomial Equation
Polynomial Identity
Rational Function and Rational Equation
Solving Rational Inequality
Wavy Curve Method/Method of Intervals 
Procedure for Solving Rational Inequalities
Maximum/Minimum Value and Sign of Quadratic Expression
Modulus of a Number
Properties of modulus of a real number
Geometric Interpretation of Modulus
Properties of Modulus Involving Inequality
• Method of solving the equation/inequality involving |f(x)| • Exhaustive method of solving equation/inequality containing two or more terms involving modulus
Triangle Inequality and Its Applications
Greatest Integer Function
Fractional-Part Function
Properties
Origin of Complex Numbers
Imaginary/non-real numbers Purely imaginary numbers (I) Geometrical representation of purely imaginary numbers Properties of iota
Complex Numbers
Argand plane Representation of complex numbers Properties of complex numbers Operations on set of complex numbers
Square Root of a Complex Number
Cube Root of Unity
Properties of cube roots of unity
Concepts of Continued Sums and Products
Properties Cyclic and symmetric expressions
Partial Fractions
Types of fractions
Review of Elementary Concepts
Theorems related to lines and angles Theorems related to triangles Theorems related to parallelograms Theorems related to intersection of loci Theorems related to the circle, definitions and first principles Tengency
Some Miscellaneous Theorems
Rectangles in connection with circles Proportional division of straight lines Equiangular triangles
Mensuration Formulas
Multiple Choice Questions
Objective Type Solved Examples
Subjective Type Solved Examples
Tutorial Exercises
Answer Keys
Chapter 2 Exponential Logarithm
Function
Machine model of function To find domain of function Bounded and unbounded functions Intermediate value theorem Range of functions Increasing and decreasing functions Inverse of a function
Exponential Function
Properties Laws of indices Composite exponential function
Solving Exponential Inequality
Logarithmic Function
Properties of Logarithm
Logarithmic Equations
Some standard forms to solve logarithmic equations Logarithmic inequality To solve a logarithmic inequality, following facts must be kept in mind:
Important Discussion
Characteristic and Mantissa
Multiple Choice Questions
Subjective Type Solved Examples
Objective Type Solved Examples
Tutorial Exercises
Answer Keys
Chapter 3 Sequence and Progression
Introduction
Sequence Definition
Classification of sequences
Progression and Series
Types of progession
Arithmetic Progression
General terms of AP Sum of first n terms of AP Properties of arithmetic progression
Arithmetic Mean
Geometric Progression
Geometeric Mean
Harmonic Progression
Properties of harmonic progression
Harmonic Mean
Arithmetico Geometric Progression
(Σ) Sigma Notation
Properties Double sigma notation
Methods of Difference
Vn methods
Multiple Choice Questions
Objective Type Solved Examples
Subjective Type Solved Examples
Tutorial Exercises
Answer Keys
Chapter 4 Inequalities
Introduction
Linear Inequations
Properties of the Inequalities
Linear Inequations in Two Variables and Their Solution by Graphical Method 4
Algorithm to Find Solution Space of Linear Inequality
Solving linear inequality
Rational Algebraic Inequalities
Inequalities Containing Modulus Functions
Forms of the inequality containing modulus functions
Irrational Inequalities
Exponential Inequalities
Logarithmic inequalities
Inequalities of Mean
Theorem of Weighted Mean
Mean of mth Power > mth Power of Mean
Weighted Power Mean Inequality
Special Type of Inequalities
Cauchy–Schwarz inequality
Tchebysheff's Inequality
Weierstrass Inequality
Application to Problems of Maxima and Minima
Use of Calculus in Proving Inequalities
Monotonicity Test of monotonicity
Multiple Choice Questions
Objective Type Solved Examples
Subjective Type Solved Examples
Tutorial Exercises
Answer Keys
Chapter 5 Theory of Equations
Introduction
Polynomials and Equation
Degree(n) of polynomial Zeros/roots of polynomial and its geometric significance Classification of polynomials
Polynomial Equation and Identity
Remainder Theorem
Division algorithm
Quadratic Equation
Nature of roots
Relation Between Roots and Coefficients
For cubic polynomial equation Formation of quadratic equation
Condition for Common Roots
Application of Quadratic Expression
Rational factorization of 2nd degree equation To find the domain and range of quadratic expressions To find the range of quadratic expression ax2 + bx + c in restricted domain Consider the function of the form 21112222axbxcaxbxc++++ • To find the value of x and y for where an equation of the type ax2 + by2 + 2gx + 2fy + 2hxy + c = 0 is valid
Expression Reducible to Quadratic Form
Involving variable as powers Involving logarithms Involving modulus Equation of the form()()()ababQx++−Q(x)–2k = p where a2 – b = 1, (K I)
Rational and Irrational Equations
Irrational equations Method of solving irrational equations and inequations
Some Important Equations Reductible to Quadratic Form
Geometrical Representation of a Quadratic Expression
Maximum/minimum value and sign of quadratic equation Detailed analysis of quadratic equation
Location of Roots
Application of Mean Value Theorem
Rolle's theorem Application of concept of inverse function in solving equations Position of roots of a polynomial equation Repeated root and multiplicity of root
Graphical Representation of Cubic and Biquadratic Polynomials
Cubic polynomials Biquadratic polynomials
Application of Derivatives to Determine the Nature of Root
Descartes’ Rule
Multiple Choice Questions
Objective Type Solved Examples
Subjective Type Solved Examples
Tutorial Exercises
Answer Keys
Chapter 6 Permutation and Combination
Introduction
Combinatorics
Fundamental Principle of Counting
Addition rule
Complementary Principle
Multiplication Rule
Pigeon Hole Principle (PHP)
Generalized Pigeon Hole Principle
Inclusion-Exclusion Principle
Factorial
Permutation
Permutation of different objects Permutation of identical objects, taking all of them at a time
Circular Permutation
Rank of Words
Combination
Properties of combination
Selection of Distinct Objects
• Combination of objects taking any number of them at a time (all possible selections): Restricted combinations
Selection of Identical Objects
Combination when some objects are identical Combination when some objects are identical
Distribution
Distribution among unequal groups Distribution among equal groups
Formation of Numbers
Number of numbers Sum of numbers Tests of divisibility
Divisors of Composite Number
Unique factorization theorem Number of positive integer divisors Proper and improper divisors Sum of divisors Number of specific divisor Number and sum of divisors of n divisible by a natural number 111..abcypqr=
Multinomial Theorem
Number of distinct terms Applications of multinomial theorem
Dearrangements
Distribution in Parcels
Distribution in parcels when empty parcels are allowed Distribution in parcels when empty parcels are not allowed
Exponent of a Prime in 'n!'
Multiple Choice Questions
Objective Type Solved Examples
Subjective Type Solved Examples
Tutorial Exercises
Answer Keys
Chapter 7 Binomial Theorem
Introduction
Binomial theorem Properties of binomial expansion General term rth term from beginning Middle term
Term free from radicals Problems regarding consecutive terms or co-efficients Concept of divisibility Useful results and remarks How to construct a pascal’s triangle
Properties of Binomial Co-efficient
Properties of nCr Properties of co-efficients Use of complex numbers Use of differentiation Use of integration Binomial series containing multiplication of binomial co-efficient
Numerically Greatest Term of the Binomial Expansion
Greatest Co-efficient
Multinomial Theorem
An Important Application of Binomial Theorem
Algorithm to solve the problems of this kind Series involving product of binomial co-efficients
Multiple Choice Questions
Objective Type Solved Examples
Subjective Type Solved Examples
Tutorial Exercises
Answer Keys
Chapter 8 Inf inite Series
Introduction
Binomial Theorem for Any Index
Expansion of (x + a)n for any rational index General term
Greatest Term
Some important deductions
MacLaurin’s Expansion
Taylor’s Expansion
Exponential Series
Definition: (The number e) Properties of e The value of factorial of zero and 1()!nmwhen n < m, i.e., (n – m) is negative
Expansion of ex in Terms of x
Some standard results Important deductions from exponential series
Logarithmic Series
If –1< x ≤ 1, then Important deductions from logarithmic series
Multiple Choice Questions
Objective Type Solved Examples
Subjective Type Solved Examples
Tutorial Exercises
Answer Keys
About the Author (s)
Sanjay Mishra has completed his B.TECH from IIT Varanasi. He has been training students for the JEE for the last ten years. He has been producing top rankers in IIT – JEE since many years.
Market
For all the students appearing for JEE and Other Engineering Entrance Examinations




ISBN
9788131787779
Title
Computer Science Engineering Question Bank for the GATE
Subtitle

Edition
First
Original/Reprint/Custom/Import
Original
Cover (Hardback/ Paperback)
Paperback
Attachment (CD/DVD/Scratch Card/insert)
N. A.
List Price
Rs. 299
Page Count
352
Copyright Year
2013
Author (s) (with affiliations)
T.I.M.E. (Trishna Knowledge Systems)

Introduction Date (ETA)
20 September 2012
Supplements (Yes/No)
Yes (Web-Support)
Category (Higher Ed./Professional/Competitive/Dictionaries)
Higher Ed.
Discipline
Post Graduate Engineering Entrance Examinations
Subject
Computer Science Engineering
Course
Computer Science Engineering
About the Book
Question Bank for the GATE presents ample practice problems for students who are preparing for the Graduate Aptitude Test in Engineering (GATE). This question bank complements their understanding of the subject. The multiple-choice questions are arranged in a graded manner from a basic to an advanced level. Equipped with multiple sets of practice tests, this book will help the GATE aspirants evaluate their level of preparedness for the entrance examination. Comprehensive mock tests follow brief theoretical discussions and help in improving the understanding of students. This book is also helpful in preparing for the Indian Engineering Services (IES) examinations and the Public Sector Undertaking (PSUs) examinations.
Features
Ø  Plenty of objective-type questions based on the examination pattern of the GATE and other competitive examinations
Ø  More than 1000 multiple-choice questions
Ø  Full-length mock tests based on the latest pattern of the GATE
Ø  In-depth analysis of the recent trends of the GATE and other competitive examinations
Contents
Chapter 1. Digital Logic
Chapter 2. Computer Organization and Architecture
Chapter 3. Programming and Data Structures
Chapter 4. Algorithms
Chapter 5. Theory of Computation
Chapter 6. Compiler Design
Chapter 7. Operating Systems
Chapter 8. Data Bases
Chapter 9. Information Systems and Software Engineering
Chapter 10. Computer Networks
Mock Test Papers
Solutions
About the Author (s)
"T.I.M.E. is the National Leader in entrance exam training. T.I.M.E. is also one of the biggest and most successful classroom-based entrance exam training institutes in India. For more details, visit www.time4education.com".
Market
For all the students appearing for GATE.





ISBN
9788131787786
Title
Electronics and Communication Engineering Question Bank for the GATE
Subtitle

Edition
First
Original/Reprint/Custom/Import
Original
Cover (Hardback/ Paperback)
Paperback
Attachment (CD/DVD/Scratch Card/insert)
N. A.
List Price
Rs. 325
Page Count
448
Copyright Year
2013
Author (s) (with affiliations)
T.I.M.E. (Trishna Knowledge Systems)

Introduction Date (ETA)
20 September 2012
Supplements (Yes/No)
Yes (Web-Support)
Category (Higher Ed./Professional/Competitive/Dictionaries)
Higher Ed.
Discipline
Post Graduate Engineering Entrance Examinations
Subject
Electronics and Communication Engineering
Course
Electronics and Communication Engineering
About the Book
Question Bank for the GATE presents ample practice problems for students who are preparing for the Graduate Aptitude Test in Engineering (GATE). This question bank complements their understanding of the subject. The multiple-choice questions are arranged in a graded manner from a basic to an advanced level. Equipped with multiple sets of practice tests, this book will help the GATE aspirants evaluate their level of preparedness for the entrance examination. Comprehensive mock tests follow brief theoretical discussions and help in improving the understanding of students. This book is also helpful in preparing for the Indian Engineering Services (IES) examinations and the Public Sector Undertaking (PSUs) examinations.
Features
Ø  Plenty of objective-type questions based on the examination pattern of the GATE and other competitive examinations
Ø  More than 1000 multiple-choice questions
Ø  Full-length mock tests based on the latest pattern of the GATE
Ø  In-depth analysis of the recent trends of the GATE and other competitive examinations
Contents
Chapter 1. Networks
Chapter 2. Electronic Devices
Chapter 3. Analog Circuits
Chapter 4. Digital Circuits
Chapter 5. Signals and Systems
Chapter 6. Control Systems
Chapter 7. Communications
Chapter 8. Electromagnetics
Mock Test Papers
Solutions
About the Author (s)
"T.I.M.E. is the National Leader in entrance exam training. T.I.M.E. is also one of the biggest and most successful classroom-based entrance exam training institutes in India. For more details, visit www.time4education.com".
Market
For all the students appearing for GATE.



ISBN
9788131787793
Title
Electrical Engineering Question Bank for the GATE
Subtitle

Edition
First
Original/Reprint/Custom/Import
Original
Cover (Hardback/ Paperback)
Paperback
Attachment (CD/DVD/Scratch Card/insert)
N. A.
List Price
Rs. 325
Page Count
440
Copyright Year
2013
Author (s) (with affiliations)
T.I.M.E. (Trishna Knowledge Systems)

Introduction Date (ETA)
20 September 2012
Supplements (Yes/No)
Yes (Web-Support)
Category (Higher Ed./Professional/Competitive/Dictionaries)
Higher Ed.
Discipline
Post Graduate Engineering Entrance Examinations
Subject
Electrical Engineering
Course
Electrical Engineering
About the Book
Question Bank for the GATE presents ample practice problems for students who are preparing for the Graduate Aptitude Test in Engineering (GATE). This question bank complements their understanding of the subject. The multiple-choice questions are arranged in a graded manner from a basic to an advanced level. Equipped with multiple sets of practice tests, this book will help the GATE aspirants evaluate their level of preparedness for the entrance examination. Comprehensive mock tests follow brief theoretical discussions and help in improving the understanding of students. This book is also helpful in preparing for the Indian Engineering Services (IES) examinations and the Public Sector Undertaking (PSUs) examinations.
Features
Ø  Plenty of objective-type questions based on the examination pattern of the GATE and other competitive examinations
Ø  More than 1000 multiple-choice questions
Ø  Full-length mock tests based on the latest pattern of the GATE
Ø  In-depth analysis of the recent trends of the GATE and other competitive examinations
Contents
Chapter 1. Electric Circuits and Fields
Chapter 2. Signals and Systems
Chapter 3. Electrical Machines
Chapter 4. Power Systems
Chapter 5. Control Systems
Chapter 6. Electrical and Electronic Measurements
Chapter 7. Analog and Digital Electronics
Chapter 8. Power Electronics and Devices
Mock Test Papers
Solutions
About the Author (s)
"T.I.M.E. is the National Leader in entrance exam training. T.I.M.E. is also one of the biggest and most successful classroom-based entrance exam training institutes in India. For more details, visit www.time4education.com".
Market
For all the students appearing for GATE.